As the exclusive multimedia rights holder for Delaware Athletics, IMG College (formerly ISP Sports) is regarded as one of America's foremost collegiate sports marketing companies and brings a national presence to the overall marketing of Blue Hens sports.
IMG College markets and manages a wide variety of sponsorship opportunities involving Delaware Athletics, including radio play-by-play, print advertising in various athletic department publications, partnerships on the official athletic website, signage in UD Athletics facilities, corporate hospitality events, and at-event promotions.
IMG College is the nation's leading collegiate marketing and media company that can create and build comprehensive, integrated marketing platforms that will leverage the marketing potential of our collegiate properties. With over 35 years in the business, they have long-standing partnerships with some of the top universities in the country. They understand the unique environment of intercollegiate athletics, and can help navigate the often complex landscape of collegiate properties for corporate sponsors that understand how powerful college athletics is as a marketing platform to reach their target audience. They help capture all the passion, loyalty and excitement of college sports and deliver a seamless plan for national, regional and local activation.
In addition to Delaware, the company also serves as the sports marketing partner for Villanova, Virginia Tech, Pittsburgh, etc. Visit http://www.imgcollege.com/ for more information.
Meet the Blue Hens IMG Sports Network Team:
Lucas joined the Team in November as General Manager for the Blue Hens IMG Sports Network. Previously, Lucas served as General Manager for Elon Phoenix Sports Properties since 2007. He is well experienced in collegiate athletics having worked for Drake University and for CSTV University Relations. An accomplished athlete, Lucas twice completed both the Chicago Marathon and Ironman Triathlon. Lucas graduated from Drake University with a B.S. in Marketing/Management in 2003 and a Masters in Public Administration in 2005.
Karen joined the Blue Hens IMG Network team in March, 2011 from her most recent position as Corporate Sales Manager for Ripken Professional Baseball. She was responsible for prospecting new business and potential clients, developing corporate packages, and managing sponsorship fulfillment. That was a role to which she was promoted after serving as an Events Manager for the company. As Events Manager, she coordinated and executed many aspects of events, maintained a sales goal, and handled sponsor fulfillment. She is a graduate of Lock Haven (Pa.) University with a degree in sport administration.
Root on the Fightin' Blue Hens and enjoy exciting college athletics, along with entertaining in-game promotions! Click Here to see the Promotions Calendar.